Our research in Environmentalism studies and analyzes the factors behind societal and individual beliefs on various environmental issues. Our lab aims to analyze how one's attitude and perception about the environment or parties acting in relation to the environment are affected by their beliefs, values, and experiences. In particular, we have studied how different framing techniques impact consumer willingness-to-pay for CO2 emissions reductions, and how organizations aiming to align financial success with environmental sustainability stir backlash. Furthermore, we have studied the effects of one's experiences and self-evaluation influence their support for environmental issues, as well as how political ideology and moral values play a significant part in affecting one's attitude about the environment. Lastly, we have also studied possible explanations behind why belief in global warming continues to decrease, despite the rise of supportive scientific evidence.
Sample Publications
How to effectively communicate about greenhouse gas emissions with different populations.
Wang, R., Waygood, E. O. D., Ji, X., Naseri, H., Loiselle, A. L., Daziano., R. A., Patterson, Z., & Feinberg, M. (2023). How to effectively communicate about greenhouse gas emissions with different populations. Environmental Science & Policy, 147, 29-43.
Does hedonic framing improve people's willingness-to-pay for vehicle greenhouse gas emissions?
Wang, R., Waygood, E. O. D., Daziano, R. A., Patterson, Z., & Feinberg, M. (2021). Does heconic framing improve people's willingness-to-pay for vehicle greenhouse gas emissions? Transportation Research Part D: Transport and Environment, 98, 102973.
Economic gains stimulate negative evaluations of corporate sustainability initiatives.
Makov, T., & Newman, G. E. (2016). Economic gains stimulate negative evaluations of corporate sustainability initiatives. Nature Climate Change, 6(9), 844-846.
Economic gains stimulate negative evaluations of corporate sustainability initiatives.
Makov, T., & Newman, G. E. (2016). Economic gains stimulate negative evaluations of corporate sustainability initiatives. Nature Climate Change, 6(9), 844-846.
Sonenshein, S., DeCelles, K., & Dutton, J. (2013). It's Not Easy Being Green: Self-Evaluations and Their Role in Explaining Support of Environmental Issues. Academy of Management Journal.
The moral roots of environmental attitudes.
Feinberg, M., & Willer, R. (2013). The moral roots of environmental attitudes. Psychological science, 24(1), 56-62.